2013 Index | eCommerce Rankings | Our 2013 Home/Home Office entrants make an ecommerce splash that upsets all the rankings

Usability reviews focus on the site’s site-wide calls to action; ecommerce navigation and click stream logic; and how effectively the site defines the purchase process. This case study announces 2013’s leaders, laggers — and fast movers in the eCommerce category.

2013 Index | eCommerce Rankings | Our 2013 Home/Home Office entrants make an ecommerce splash that upsets all the rankings 2017-03-02T11:36:02+00:00

2013 Index | Industry Marketing Rankings | IBM.com slips past HP.com — and Cisco.com is hot on their heels

Best-in-class Websites build their industry-specific zones around a common set of content and features that ensure a consistent user experience across zones—and augment these resources with content & features that are unique to the target industry.

2013 Index | Industry Marketing Rankings | IBM.com slips past HP.com — and Cisco.com is hot on their heels 2017-03-02T12:20:57+00:00

2013 Index | Services Marketing Rankings | CA.com and HP.com make huge plays — and steal first place from IBM.com

World-class services marketing requires the Website to start the dialog with the customer’s problem or issue and present services as a solution to the problem. Smart organizations extend this marketing architecture by providing a wealth of content that illustrates the organization’s credentials and forward-thinking expertise.

2013 Index | Services Marketing Rankings | CA.com and HP.com make huge plays — and steal first place from IBM.com 2017-03-02T12:21:03+00:00

2013 Index | Search Rankings | Cisco has the features — but Dell.com takes the usability prize

Once upon a time, search was pretty simple. Put out a box, fiddle with some “advanced search” explanations, spend some quality man-months meta-tagging mountains of content—and let the rest take care of itself. Today, however, a new roster of features & capabilities are changing the rules.

2013 Index | Search Rankings | Cisco has the features — but Dell.com takes the usability prize 2017-03-02T12:21:23+00:00

2013 Index | Navigation & Architecture Rankings | IBM.com, Cisco.com & Oracle.com set the bar — and the Networking sites make the grade

Outstanding navigation designs pay particular attention to the needs of repeat visitors and those who want to navigate directly to specific areas of the site. These objectives are achieved through a variety of navigational aids including global and zone-specific navigational designs.

2013 Index | Navigation & Architecture Rankings | IBM.com, Cisco.com & Oracle.com set the bar — and the Networking sites make the grade 2017-03-02T12:21:30+00:00