To assess how well Securities websites market and sell services to their demanding audiences, the siteIQ team evaluated 5 best-in-class sites, EdwardJones.com, FranklinResources.com, IntercontinentalExchange.com, KKR.com, and Schwab.com. This case study announces the leaders and laggers in the Securities industry.
To assess how well Diversified Financial websites market and sell services to their demanding audiences, the siteIQ team evaluated 10 best-in-class sites, AJG.com, Ally.com, Ameriprise.com, BlackStone.com, FannieMae.com, FreddieMac.com, INTLFCStone.com, Jefferies.com, Synchrony.com, and Voya.com. This case study announces the leaders and laggers in the Diversified Financials industry.
To assess how well Commercial Banking websites market and sell services to their demanding audiences, the siteIQ team evaluated 15 best-in-class sites, 53.com, BankofAmerica.com, BBT.com, BNYMellon.com, Citigroup.com, GoldmanSachs.com, JPMorganChase.com, Key.com, MorganStanley.com, NorthernTrust.com, Regions.com, StateStreet.com, SunTrust.com, USBank.com, and WellsFargo.com. This case study announces the leaders and laggers in the Commercial Banking industry.
This year, Ally.com goes up against some heavy hitters and wins the award for the most usable site in the financial sector. Surprised? So are we. What does Ally.com do that bigger financial institutions are missing? More important, what best practices can it share?
Websites in the Banking & Finance segment have a lot less to live up to than their IT counterparts. So, the scores should skyrocket, right? Not so fast. How did the Banking & Finance websites fare and did the big names take the top spots?
Tech evaluations and analysis done, it’s time to turn our attention to some of the new industries we’re evaluating as part of our siteIQ Usability Index. First up: segments within the Finance sector, including Commercial Banks, Diversified Financials, and Securities — which are all new to the siteIQ Index. So, which sites make the cut in each sector? Take a look at the 2020 Finance Industry roster.