Consumer Systems sites are the race cars of the systems set. They're loud, flashy, and speed visitors to the checkout line. So which Consumer Systems site markets its wares to visitors the best - the design darling, Apple.com, or IT legend, HP.com?
To assess how well Business & Technology websites market, sell, and support their varied audiences the siteIQ team evaluated four best-in-class sites: IBM Services, Accenture.com, Capgemini.com, and Cognizant.com. This case study announces the leaders and the laggers in the Business & Technology Services industry.
Networking system sites are a horse of a different color. They have the same challenges as their enterprise systems brethren with more complex purchasing processes and training requirements. So which site is the leader and what are the secrets to its success?
Enterprise software sites are some of the most innovative on the IT web. They are always figuring out how to combine content and features to bring more value to the party. So, which sites are pushing the envelope the farthest and where are they doing it best?
Business software sites have a tough row to hoe. They must appeal to a variety of audiences that have vastly different needs. So, which business software sites do the best job in marketing and supporting their customers and where is each site's sweet spot?
In 2017, HP.com stands at the top of the siteIQ Index podium. The question is why? What is the secret to its success? What does it have that others are missing? We're glad you asked.
Now that you have the perfect case study, what’s the best way to present it to the world? We examined 23 B2B sites and found 4 common techniques and 6 sites that do it best.
"The more things change, the more they stay the same." That's especially true in 2017's Channel Marketing rankings. The question is who changed and who remains the same?
HP.com, IBM.com, and Cisco.com waltz into different positions on the Index this year, but they're not the only ones with smooth moves...
How do you write a customer success story that sticks? We examined 23 B2B sites and found 5 common ingredients crafting an engaging case study and 3 sites that do it best.