"The more things change, the more they stay the same." That's especially true in 2017's Channel Marketing rankings. The question is who changed and who remains the same?
The Cisco Solution Partner Program Website cracks the marketing and registration code on how to turn prospects into partners in record time.
EMC’s “Store” is one of those wonderful moments on the Web when a team throws conventional wisdom to the winds and re-purposes an old ecommerce shoe in a brand new way.
IBM never misses an opportunity to put its best marketing foot forward, and its PartnerWorld mega-menu is no exception.
If you are on the team that manages partner relationships, you know they are a tough crowd to please. That goes double when your partner portal is the issue.
In a world where mega sites like IBM’s PartnerWorld set the content & resources tune, what kinds of content & capabilities do your partners expect from you?
2013 Index | Channel/Partner Marketing Rankings | Oracle.com’s investment pays off, IBM.com shares the wealth, and CA.com gets the gold
Websites are an excellent platform to engage with channel & alliance partners and resellers. Most channel zones (partner, reseller, alliances) must do triple duty.
Mirror, mirror on the wall, who has the best Website of all? To find out, we evaluated 23 Websites, stepped them through 1,200 types of content & features, and put them through their usability paces. Then we scored, ranked, and rated each one and put all the answers in this report.
Our roster of eBusiness Index Websites have their work cut out for them in 2010. Most have aced the basics, but are whiffing on the all important communities and social media fronts. See how all the Index Websites -- good and bad -- are faring in this report.