Best Practice | How HP.com snags the gold on the 2017 Index
In 2017, HP.com stands at the top of the siteIQ Index podium. The question is why? What is the secret to its success? What does it have that others are missing? We're glad you asked.
2019 Best Practice | 4 case study presentation techniques and 6 sites that do it best
Now that you have the perfect case study, what’s the best way to present it to the world? We examined 23 B2B sites and found 4 common techniques and 6 sites that do it best.
Best Practice | 5 ingredients for an engaging customer success story and 3 sites that do it best
How do you write a customer success story that sticks? We examined 23 B2B sites and found 5 common ingredients crafting an engaging case study and 3 sites that do it best.
2017 Website Launch | Looking for a job? IBM’s Watson has one for you.
Applying for a job online is a chore. Searches that bring up useless results. Long registration forms. Antiquated systems. Wouldn’t it be refreshing if careers sites looked for a job for you instead? IBM thought so — then they did something about it.
Report | How to optimize your Cloud Solutions marketing for B2B buyers
If you are building your organization's Cloud marketing site, you may wonder what type of content you need? What designs work? Who does it best? Fortunately for you, we were curious too.
Best Practice | The 4 steps to effective Cloud marketing and 3 sites that set the standards
Website teams have been kicking the Cloud marketing can around for the better part of a year wondering what does effective Cloud marketing look like? Who does it best? We're glad they asked.
Best Practice | How IBM and Adobe make Hamburger Menus work for Enterprise
Using hamburger menus on desktop designs is one of the most hotly contested UX issues these days. But there are enterprise-class sites using hamburger menus with success -- including two of the biggest names in IT.
FieldNote & Video: IBM.com joins Oracle.com on the “lean forward” bandwagon
Last week, IBM.com launched a new home page which provides a template for things to come. Here’s four interesting takeaways worth putting in your hat.
2015 Website Launch | 5 reasons the new Juniper.net hits the mark
After spending almost a quarter of the Internet's lifetime off the grid, is Juniper.net’s latest effort cool enough to hang with competitors’ innovative creations, or does it amount to nothing more than a fresh coat of paint on an old Website design?
5 lessons from Apple.com’s “now you see it, now you don’t” launch
There’s nothing like a bevy of new products to bring out Apple.com’s glitz and glamour gene — and the recent iPhone and iWatch launches are no exception. Here’s 4 moments of brilliance from Apple.com’s play book.