A handful of eBusiness Index companies launched a passel of iPad apps in 2011, with the bulk of new stuff hitting the airwaves between October and December. Although iPad apps are a moving target, most fall into one of six categories:

A handful of eBusiness Index companies launched a passel of iPad apps in 2011, with the bulk of new stuff hitting the airwaves between October and December.eCommerce. Across the websites we track, Newegg, Dell, and CDW offer apps that allow visitors to browse and buy products.

Support. Cisco, Dell, and HP provide iPad-based support apps. Among the apps we reviewed, Cisco is the clear winner.

Mobile analytics. Welcome to iPad apps that connect users to their corporate applications and data. A quick count says that IBM has the most apps (big surprise). SAP also has a huge analytics footprint.

Training & education. Not at a tipping point yet, but clearly a huge opportunity. Oracle is probably the best example of this new breed. Microsoft gets an honorable mention.

Confabs: conferences, meetings and events. Another tip of the iceberg moment. If you’re looking for this, Accenture is a good place to start.

Corporate marketing. There aren’t many companies telling their story via an iPad app, but a couple are worth mentioning. Oracle’s app (which gets truly dreadful user reviews) is a good example of the genre. Brocade’s app (which rates five stars) is another example. Both provide access to news, events, blogs and discussions.

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Category: Case Study

Class: Mobile, Good & Best Practices, Strategy,

Websites Profiled: Dell.com, HP.com, Cisco.com, CDW.com, Newegg.com — Mobile Apps

Related Research: None

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